5 articles
SEO guides
Implementation notes and production patterns for SEO, drawn from client builds rather than documentation summaries.
Feb 27, 2026Structured Data (JSON-LD): Practical Patterns for Agencies
How to implement and maintain JSON-LD for Article, Product, and local business without breaking or duplicating.
May 18, 2024Technical SEO for Developers: What Actually Moves Rankings
The technical SEO decisions that live in code, not in a marketing checklist — rendering strategy, canonical implementation, redirect architecture, and the Core Web Vitals work that's actually engineering, not configuration.
Apr 15, 2023On-Page SEO That Doesn't Ruin UX: Headings, Links, and Content
Headings, links, and content structure that serve search engines and users at the same time — and the specific patterns (keyword-stuffed H1s, hidden link blocks, generic "SEO paragraphs") that hurt both.
- Sep 26, 2022
Canonical URLs, Pagination, and Duplicate Content: A Clear Guide
How to set canonicals and handle pagination so search engines index the right URLs and you don’t dilute rankings.
Jan 23, 2022SEO Launch Checklist for New Websites (Agency Edition)
The pre-launch SEO checklist we run on every client site — the technical basics, the mistakes that cost the first month of rankings, and what to verify after go-live so the launch doesn't quietly undo months of planning.
Let's work together
Tell us about your project. We respond within one business day with a clear scope, timeline, and estimate.